Navigation Menu

How to be Awesome at Online Shopping

Online shopping hits a lot of sweet spots for me.  Unless shopping actually is your cardio, then doing it all online has so many benefits.

-It means you can shop in your PJs from your bed (who wouldn't want to do this?)

-It also means you don't have to strip off in badly lit fitting rooms and revel in the cellulite that you normally keep to yourself and your bedroom.

-A big benefit for me is that you can try the stuff on at home with things you already have (shopping in sneakers for a cocktail dress?  Never the greatest results but trying on the dresses at home with heels is perfect).

-Being able to post a few parcels back via The Post Office (especially for free, see my list later of 
companies that offer free returns in the UK) is much nicer than traipsing round loads of shops with bags of returns.

Those are the big bucks benefits, but how do you really excel at online shopping?  Can you be so good at it that not a thing passes you by?  Why, of course you can, with just a bit of planning.

Keep a bookmark folder of every site you visit and like

This is a bit of a no brainer.  Bookmark every site you've found that fits your style even if you haven't shopped with them before.  Don't just dump them into your bookmarks list, though, have a folder called MY FAVOURITE SHOPS, or whatever.  If you're really organised (or anal, like me) you can have subfolders for things like SHOES, ACCESSORIES, FORMAL WEAR, and the like.  When you're shopping for a particular item, you then have all your resources easily at hand.

Subscribe to their emails

I know you already get a gazillion emails every day from companies that you once thought you'd shop with but actually never did (hello Photobox, I'm talking to you).  Unsubscribe from these annoyances as soon as the email lands - it's usually as simple as a couple of clicks - unless it's Photobox and then you're on their lists FOREEVVVVERRRRRRR.  If you do this every morning your inbox will thank you for it.

Then subscribe to the newsletters from the shops you're actually interested in - either set up a new email address purely for these to go to then you don't have to have them interfering with your work emails.  Or, and this is probably more complicated, set up a folder and have them delivered directly to that.  I prefer to go with the separate email address.

Newsletters are almost always where the best sales are announced - miss them at your peril.

Follow them on Instagram

I guarantee that every brand you shop at online will now be on Instagram (and possibly Snapchat, Periscope et al).  Give them a follow because very often flash sales and new releases are often announced here.

shropshire stylist shropshire style

Check out the postage and returns policies

Lots of companies offer free postage if you spend a certain amount. It's definitely worth getting your order up to this value if they offer free returns.  Order a couple of sizes of your chosen items and you just return the ones that don't fit free of charge.  Brands are making it as simple as possible for you to enjoy shopping (and returning) online.  Personally, I don't shop anywhere that doesn't do free returns.

Check for online discounts

I'm sure I'm not the only one that does this but before I order anything online I always google "ASOS online discount 2016" or whichever brand I'm shopping at.  You'll frequently find coupons online for free shipping, or percentage off your spend.  ASOS and Next very often have these kinds of things floating around the internet.

Be organised with your returns

Most online stores have a time limit within which you can return items, just like real stores.  Make sure you get things returned on time so that you're not stuck with things you don't like or want.

This is my current favourite list of online stores that offer free returns in the UK.

Stay Safe
Before you type in your credit card details in a fit of giddy excitement at the delicious things you're about to buy, make sure the website you're on is safe to shop.  You'll know if the payment processing is secure as the "https://" will be replaced by "https://" in the address bar. A little icon of a padlock might appear too.  Don't shop with any site that doesn't feature these security measures, it's not worth the risk. 

What are you waiting for?  Get that bookmark folder up and running right now and reap the benefits from online shopping.

Do you have anymore favourites to add to my list?


  1. My bookmark folder is seriously out of control that it is no longer really working for me. Time to start over. Great tips.

  2. What did we do before online shopping? I don't even want to remember! x

  3. Love the bookmark tip - I need to do this and get properly organised!! And yes how great is instagram for keeping an eye on the brands you love. What did we do before Insty??! Great tips thank you xox

  4. Great tips! Before CR I did lots of online a hefty staff discount at CR, Witchery, Trenery, DJ's and Mimco means I rarely have to hunt down a bargain (especially with all of the brands at DJ's). Lucky Duck I know - one of the main advantages of working for CR for sure!

  5. I love the sale emails I get from my favourite companies. I've found that with ASOS, if you fill your cart and leave it there for a few hours, they'll actually email you a discount voucher BAHAHA. Sneaky, but amazing.

  6. Yes to all of this. It's been torture watching all the sale discount emails roll in during No-Buy July, I can tell you!!

  7. Click and Collect can be a good option too. Especially if you can pick it up, try it on and get a refund on the spot!


I love getting comments!

Follow @theshropshirestylist